Digital Media Planning & Collaborations

Digital Media Planning & Collaborations

Segmentation, Operation, Visibility

Our team carries out 360-degree media campaigns by creating multi-dimensional customer segmentation in the process of creating a brand-specific funnel strategy and media planning.

In this context, our team makes order-based and programmatic (DV360, Adform DSP) media purchases in order to increase brand visibility and create brand awareness with correct customer perception and brand positioning. In this module, our team cooperates with data providers in online channels that comply with brand security, adhering to the provisions of the Personal Data Protection Law.
Our team also takes care of running high-performance advertising campaigns with minimum cost, through purchasing agreements with all online channels such as websites, mobile applications, TV-Content platforms, and outdoor boards. In accordance with the full-funnel approach, our team undertakes the performance-oriented reporting of the campaigns.